A game-changer in automotive intelligence, AutoGrab uses AI to help dealerships optimise vehicle sourcing, pricing and retail strategies. Following its success in Australia — where it supports over 80% of dealers — the company launched in the UK, with the goal of establishing itself as the go-to platform for data-driven stock acquisition.

With no existing UK presence, AutoGrab needed a LinkedIn strategy that would build awareness, engage key decision-makers and position the brand as a thought leader in automotive retail.

From the ground up, we developed and managed AutoGrab UK’s LinkedIn presence, crafting a content programme that blends market insights, product education and industry commentary. A monthly interview series with AutoGrab’s Head of the UK became the centrepiece, showcasing expert analysis on dealer pain points and the role of AI in smarter stock sourcing. Alongside this, we delivered a consistent mix of explainer videos, product deep dives, customer sign ups and event highlights — all designed to educate, engage and convert.

Six months in, the results speak for themselves. A brand-new LinkedIn page has grown to over 1,300 industry-relevant followers, with an impressive 24% engagement rate across all posts. AutoGrab is now firmly on the radar of key dealership groups, with early adopters already seeing results from the platform.

With a strong content foundation in place and a growing audience of engaged decision-makers, AutoGrab UK is now well-positioned to scale its influence and continue shaping the future of automotive stock sourcing.

Drive Agency – the intelligent solution for ambitious automotive tech brands.