Drive Agency is thrilled to announce our selection by Ben, the automotive industry charity, to develop the visual identity for its prestigious annual fundraising ball in December.
This year’s event at London’s Old Billingsgate embraces a “Great Gatsby” style, and our art deco-inspired designs blend 1920s elegance with subtle automotive details.
Our initial concepts have been enthusiastically received by Ben and used to engage attendees and drive ticket sales in the build up. The theme is now being rolled out across all event materials, including venue styling, programme, menu, tickets, AV screens and more for a fully immersive experience.
Matt Wigginton, Director of Partnerships, Engagement & Income at Ben, said:
“Ben Ball is undoubtedly the automotive event of the year and provides a vital fundraising platform to support our essential work. As always Drive Agency has brilliantly brought our vision to life. We fully trust them to deliver for our biggest night of the year, and we can’t wait for guests to see the venue in all its glory.”
The Ben Ball is a critical fundraising event that supports Ben’s essential work within the automotive industry. We’re honoured to once again have the opportunity to contribute to its success, and we look forward to an unforgettable evening where art deco and automotive collide.
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